How to Promote Your Feature

    Congratulations on being featured in Vanguard! This is a standout moment—proof of the leadership, expertise, and impact you bring to the legal industry. To help you get the most out of this recognition, here are a few smart, simple ways to expand its reach and long-term value.

    1. Add It to Your Website

    Create or update a Press or Media page on your personal or firm website to showcase the article. This central hub helps clients, colleagues, and prospects quickly see your credibility and achievements.

    Include:

    • The Vanguard logo and a brief description of the feature
    • A direct link to the article (double-check that it stays live over time)
    • A short quote or highlight to draw readers in

    2. Update Your Bio

    Mentioning your Vanguard Law feature in your bio—on LinkedIn, your website, or speaking one-pagers—instantly adds weight to your credentials. For example:

    “[Name] was recently featured in Vanguard Law Magazine for [topic or expertise].”

    If you’ve been featured in multiple publications, feel free to include a short list or say “as featured in…” followed by the names.

    3. Share It on Social

    Social media is one of the best ways to spread the word. Here’s how to get started:

    • Add “As seen in Vanguard Law Magazine” to your LinkedIn headline or bio
    • Post a short update with a link to the article—tag your firm, colleagues, and Vanguard
    • Request your employer/company post from the company LinkedIn page
    • Re-share the article with different takeaways over time

    Pro tip: Pin the post to the top of your feed for a few weeks to boost visibility.

    Example social post:

    I’m honored to be featured in @Vanguard for my work as in-house counsel at @[CompanyName].

    This recognition reflects the incredible collaboration I’m fortunate to have with teams across legal, compliance, operations, and beyond. Special thanks to colleagues like @[Colleague1], @[Colleague2], and @[Colleague3]—your partnership makes this work both impactful and rewarding.

    Read the full feature here: [Insert Link]

    #VanguardLaw #InHouseCounsel #LegalLeadership #CrossFunctionalCollaboration #CorporateLaw #Teamwork #GeneralCounsel

    Boost SEO and Visibility

    Beyond visibility, sharing your feature improves your digital footprint. Linking to it on your website and social media creates valuable backlinks, helping your name and firm rank higher in search results over time.

    Need Help Promoting Your Feature?

    Our expert media team is here to help. We can:

    • Build or update your website’s media page
    • Create social media posts and graphics (and completely manage all social media!)
    • Launch email campaigns to share your feature with your network

    Contact Erica Berry, Director of Marketing, at erica@wearetrueline.com to get started.

    Looking to Hire—or Looking for a New Opportunity?

    We don’t just tell stories—we connect top legal talent with the firms that need them. Whether you’re growing your team or considering your next move, our recruiting experts are here to help. Reach out to our talent team at info@wearetrueline.com to learn more.

    Testimonials

    The piece highlighting my company, Bob Baker Enterprises, Inc., came out fabulous. Our company is in the new and used car sales and service industry. Everyone was great to work with and extremely professional. They produced a high-quality product and have provided expert assistance and guidance post-production of the article.
    – Wade Poulson, General Counsel, Bob Baker Enterprises Inc.
    I was honored to be the subject of an article. I enjoy reading Vanguard articles and seeing how other attorneys got to their positions and see their jobs. It's also interesting to see how different law firms partner with the subjects of the articles.
    – Henry Marquard, in-house counsel, Stanley Consultants Inc.
    It was a great honor to be featured in Vanguard Law. Working with every member of the team, from the initial interview with Erin Clark, through production with Victor Martins, writing the article with Taryn Plumb and creating the final content with Dave Gushee, was a true pleasure. Everyone was very professional, enthusiastic and supportive, and their creative approach and positive attitude clearly came through in the final product.
    – Kevin C. Rakowski, Senior Vice President, Deputy General Counsel, Compliance with Radian Group Inc.
    As promised in advance, my feature in Vanguard has increased my visibility within the profession and prompted more than a few people I have not communicated with recently to reconnect. One of the Italian law firms I have used in the past is now in the process of interviewing me for an article on their website and tweeting out the feature story. Activity and the number of people connecting with me on LinkedIn has soared, which is great. The Vanguard writers and editorial staff were great to work with—highly professional and made the effort to make the experience both fun and rewarding (they were also respectful of the time pressures and demands all lawyers face). I was very pleased with the experience and the final outcome. Needless to say, I have been very pleased. All in all working with Vanguard has been a very positive experience which generated good publicity for both Shawcor and myself. My sincere thanks.
    – Tim Hutzul, General Counsel, ShawCor Ltd.

    LATEST EDITION

    Summer I 2026

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