Web Ad Examples


Vanguard offers both video and animated gif advertisements

Animated gif and video ads are dynamic because they offer movement to get increased engagement. While static ads can be overlooked, gifs and video get noticed! This allows for greater storytelling—to inform users of your products, services, or company culture.

Start telling your story today!

Keep reading to see examples of how video and animation can super-charge your advertising.

1. Animated Gif Ads

Options for 1/2 Page Ads

We can go on and on about how gif animations make effective ads, but let us illustrate with a couple of examples.

Two “slides” to every story

This example demonstrates how to rotate between two “slides,” thus doubling the amount of real estate you have to convey your message. The timing can be adjusted as necessary to allow enough time to read all of the text on each “slide”.

In this example, the timing between the slides is slower to accommodate the amount of text included.


Movement matters

Here is an example of an ad that has only one “slide” but incorporates animation to increase engagement. The slightest movement on the page can attract and retain the viewers’ attention. This is to say, animation draws more attention to your ad to increase its impact.

2. Video Ads

Options for Full Page Ads

Even the world’s largest retailer has weighed in on the benefits of using videos in marketing. One reason video ads are so effective is because they allow you to show your story not just tell it.

Don’t have a company video? Vanguard now offers the opportunity to launch a video from a static ad. We also offer video editing services—if you’re looking to turn an existing company video (“about us”) from your website into a shorter, web-ready advertisement. Contact us for more information.


A Static Teaser

We can help design an image that teases users to learn more about your company.

And once they click, the video will pop up as an overlay on the screen:


Got Questions?

No problem.

Art Director, Shamus Alley is here to walk you through all of your options and make the whole process pain-free.
Email Shamus to get started!

Email Shamus for more information.


I was honored to be the subject of an article. I enjoy reading Vanguard articles and seeing how other attorneys got to their positions and see their jobs. It's also interesting to see how different law firms partner with the subjects of the articles.
– Henry Marquard, in-house counsel, Stanley Consultants Inc.
It was a great honor to be featured in Vanguard Law. Working with every member of the team, from the initial interview with Erin Clark, through production with Victor Martins, writing the article with Taryn Plumb and creating the final content with Dave Gushee, was a true pleasure. Everyone was very professional, enthusiastic and supportive, and their creative approach and positive attitude clearly came through in the final product.
– Kevin C. Rakowski, Senior Vice President, Deputy General Counsel, Compliance with Radian Group Inc.
As promised in advance, my feature in Vanguard has increased my visibility within the profession and prompted more than a few people I have not communicated with recently to reconnect. One of the Italian law firms I have used in the past is now in the process of interviewing me for an article on their website and tweeting out the feature story. Activity and the number of people connecting with me on LinkedIn has soared, which is great. The Vanguard writers and editorial staff were great to work with—highly professional and made the effort to make the experience both fun and rewarding (they were also respectful of the time pressures and demands all lawyers face). I was very pleased with the experience and the final outcome. Needless to say, I have been very pleased. All in all working with Vanguard has been a very positive experience which generated good publicity for both Shawcor and myself. My sincere thanks.
– Tim Hutzul, General Counsel, ShawCor Ltd.
The piece highlighting my company, Bob Baker Enterprises, Inc., came out fabulous. Our company is in the new and used car sales and service industry. Everyone was great to work with and extremely professional. They produced a high-quality product and have provided expert assistance and guidance post-production of the article.
– Wade Poulson, General Counsel, Bob Baker Enterprises Inc.


Spring IV 2024



  • * We’ll never share your email or info with anyone.
  • This field is for validation purposes and should be left unchanged.